AI Insights · Timothy · July 2025
Top 5 Casual Games Performance in Kenya, Q2 2025
Explore the performance trends of the top 5 casual games in Kenya for Q2 2025, highlighting downloads, revenue, and user engagement.
In the second quarter of 2025, the top casual games on the unified platform in Kenya showcased diverse performance trends, as reported by Sensor Tower. Here's a closer look at the weekly downloads, revenue, and active user metrics for these games.
Football League 2025 saw a fluctuation in weekly downloads, peaking at approximately 38.7K in early April and declining to around 21.3K by the end of June. The game experienced a modest increase in weekly revenue, reaching $14 in mid-May, before tapering off. Active user numbers grew steadily, from about 353.6K to nearly 484.9K by late June.
KessGame: Casino Slot experienced a notable drop in downloads from 54K in early April to just under 10K by early May, followed by a recovery to approximately 44.3K in early June. Active users also showed a dynamic pattern, with numbers climbing back to 142.9K by mid-June after a dip in May.
For Bubble Shooter - Pop Bubbles, weekly downloads began at around 21.9K and gradually decreased to 12.5K by the end of June. Despite this decline, active users remained relatively stable, hovering around 145K throughout the quarter.
Subway Princess Runner maintained a consistent download rate with a peak of 23.7K in late April, before declining to approximately 11.8K by the end of June. The game’s revenue was modest, with minor fluctuations, peaking at $19 in late April. Active users showed a positive trend, increasing from approximately 146.7K to over 202.4K by late June.
Lastly, Temple Run 2: Endless Escape experienced a steady flow of downloads, ranging from 18.7K to 24.7K throughout the quarter. Revenue peaked at $21 in late April, while active users grew from 140.9K to 174.5K by the end of June.
These insights shed light on the dynamic landscape of casual gaming in Kenya. For more detailed analytics and trends, visit Sensor Tower's platform.